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Empowering the best tech.
Point of Sale is a portuguese venture capital firm, whose purpose is to act as an intermediary between tech companies and its points of sale. With a range of clients whose business go from mobile apps to wearable technologies, Point of Sale ensures their success by working on its promotion and launch, starting with a marketing plan and ending with where to sell it.
The logo features a circle made of several points, which not only symbolises its name but also reflects dynamism and innovation because of the variation of those same points . The rest of the branding was kept simple, with a contrasting and vivid blue against a friendly type.​​​​​​​